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Attending HCD-Net (Human Centred Design) Kansai-Branch Seminar (1)

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I attended the above mentioned seminar on 23 June.  The venue was at MOTEX Inc., near Shin-Osaka Station, Osaka. I am going to talk about the seminar and thoughts during the seminar. 1. Seminar on service design   The seminar topic was service design. Dr. Hasegawa presented the foundation, application and its latest trend for service design during the seminar. At beginning, he talked about chronological trend for commodities.  Initially the era of manufacturing came first.  Then eras of distribution, information and customers come in order. In other words, while technique for manufacturing commodities is developed more and more, preference from customers have changed. Customers used to be satisfied with just commodities themselves in the early 20th century . Later supply could be made properly and customers pay attention to distribution, e.g. accurate delivery. Anywhere consumers obtained commodities with same quality. Then information became more import